Brand agency for positioning, branding and AI visibility — for brands in growth & transformation.
Positioning is the decision on what your brand stands for — and what it doesn't. Brand strategy, target audiences and differentiation from competitors: the foundation that brand building, branding and AI visibility only work on top of.
IncludesFind the point. Build everything around it.
We translate that point into a brand people recognize, trust and remember. Corporate design, visual identity, website and tone of voice, developed from a stance, not a trend.
IncludesA brand you recognize before you read the logo.
We test whether AI understands your brand — and sharpen what it misses. Proof that your positioning lands where people search today: in ChatGPT, Perplexity, Claude and Google AI Overviews.
IncludesDo you show up in ChatGPT? If AI doesn't understand your brand, it won't recommend it.
Let's sharpen what you stand for. And build a brand that's entirely yours. Powered by AI, loved by people.
SEO gets you found on Google — through rankings, keywords, backlinks. AI visibility gets ChatGPT, Perplexity and the rest to understand you and recommend you in their answers — what counts there isn't a position in a results list, but whether your brand is clear enough to be cited at all. Different question. Different game.
No. AI visibility builds on SEO, it doesn't replace it. Optimize for Google alone and you stop covering a growing share of demand — rely on AI visibility alone and you lose the technical and content foundation it runs on in the first place. Both run in parallel, not in sequence.
First changes usually show after 8 to 12 weeks. Stable, recurring citations often take longer — depending on how unclear the starting position was and how much content/PR work is behind it. The audit itself takes 1–2 weeks; the impact afterward is an ongoing process, not a one-time switch.
Starting at €2,500. The actual price depends on scope — whether it's just positioning, or branding and AI visibility run alongside it, how many stakeholders are involved, and how much groundwork already exists. The first step toward an exact number is a conversation, not a price list.
From the point where more than one person communicates externally — sales, website, investor deck. Once several voices have to explain the same brand, a good gut feeling stops being enough; what matters then is whether everyone speaks the same language. That can already be true at 5 employees, not just at 50.
A tool shows you the number — mention rate, citation rate, where you show up and where you don't. It doesn't tell you why it's bad. If the cause is unclear positioning, no tracking tool fixes that — only a sharpened brand that AI can actually classify unambiguously.
Good positioning isn't concrete, it's a foundation — it describes what you stand for, not just what you currently sell. It usually absorbs smaller changes to the offering. For a real pivot, we sharpen it in a targeted way instead of starting from zero — faster and cheaper than a full repositioning.
No. The first step is a conversation, not a contract. From there we decide together whether and how to continue — usually starting with a single audit or project, not a long-term commitment.
